Max Fredrik Darnton is a British businessman best known to the public as the husband of reality television personality Alexandra “Binky” Felstead, star of the hit series Made in Chelsea. While his wife has spent years in the limelight, Max himself has largely preferred a more private and low-key presence. Despite this, his career achievements, entrepreneurial ventures, and role as a family man have drawn significant interest from fans and media outlets alike. This article takes a deep dive into his life, covering who he is, his background, career, family, net worth, and more.
Who is Max Fredrik Darnton?
Max Fredrik Darnton is a successful entrepreneur and investor who has built a career in retained search, corporate advisory, and venture capital. He has been involved in multiple businesses, both as a founder and as an investor, spanning industries from recruitment and executive search to tech startups, lifestyle brands, and beverage companies.
He gained wider public attention in 2020 after his relationship with Binky Felstead became public. Since then, he has occasionally appeared alongside her in interviews, photographs, and social media posts, though he still prioritizes a relatively private life compared to many public figures connected to the entertainment industry.
Max Fredrik Darnton Wikipedia and Early Life
Although Max Fredrik Darnton does not yet have a dedicated Wikipedia page, biographical and public records help paint a clear picture of his early life and education. Born in September 1988 in the United Kingdom, Max grew up in a supportive family environment. While the identities of his parents are not widely publicized—partly due to his preference for keeping personal details private—it is believed that they provided a strong foundation for his entrepreneurial spirit.
From a young age, Max displayed an interest in business, networking, and leadership. His academic journey likely included studies related to finance, business management, or economics, giving him the tools needed to later launch and run successful ventures.
Max Fredrik Darnton Age
As of 2025, Max Fredrik Darnton is 36 years old. His birth year of 1988 places him among a generation of entrepreneurs who have leveraged both traditional business methods and modern digital strategies to grow their careers. His age also positions him in the prime years of professional expansion while balancing family life.
Max Fredrik Darnton Parents and Family Background
While Max has not made public statements about his parents or extended family, his family life now includes both his immediate relatives and his in-laws. He has been described as someone with strong family values, which is evident in the way he embraces both his biological children and his stepdaughter.
His marriage to Binky Felstead has also made him part of a family that is well-known in British entertainment circles. The couple’s close-knit family dynamic, featuring frequent family holidays, public celebrations, and joint ventures, has been highlighted in several lifestyle and celebrity interviews.
Max Fredrik Darnton’s Family Life
Family is central to Max’s life. He and Binky Felstead tied the knot in July 2021 in a civil ceremony in London, followed by a more lavish celebration in Corfu, Greece in 2022. Together, they have welcomed two sons:
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Wulfric “Wolfie” Alexander Fredrik Felstead-Darnton – their first child together, born in 2021.
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Wilder Felstead-Darnton – their second child, born in 2023.
In addition, Max is the loving stepfather to India, Binky’s daughter from a previous relationship. His active role in parenting all three children is often praised by Binky in interviews, where she describes him as a supportive, hands-on father.
What Does Max Fredrik Darnton Do?
Max’s professional career reflects a combination of leadership, investment strategy, and entrepreneurial drive. His business activities include:
1. Founder & CEO of Fredriks
Max runs Fredriks, a retained search and corporate advisory firm. This business specializes in high-level recruitment, executive search, and corporate consultancy for clients in the UK and internationally.
2. Venture Partner at IMS Digital Ventures
In addition to his own firm, Max is a Venture Partner at IMS Digital Ventures, a venture builder and investor in tech startups. Here, he plays a role in identifying, mentoring, and funding innovative companies.
3. Investor in Lifestyle & Beverage Brands
Max has invested in various lifestyle and consumer goods companies, including:
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NOLO – a beverage company specializing in decaf and low-caffeine drinks.
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Padel Haus – a padel sports club concept.
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FieldGoods – a food-oriented venture focused on quality produce.
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PAWD DRINKS – a drinks brand.
4. Director Roles
According to UK Companies House records, Max has served as a director for several companies, including:
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UKIYO Group Ltd
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NOLO Ltd
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Mamabeing Ltd
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Mamabeing Fit Ltd
These ventures demonstrate his diverse business interests across different markets.
Max Fredrik Darnton’s Marriage to Alexandra Felstead
Max met Binky Felstead in early 2019, and their relationship quickly blossomed. They became engaged in September 2020 and married the following year. Their union has been celebrated by fans of Made in Chelsea, even though Max himself has not been a regular participant in the show.
Binky has often described their relationship as grounded, with Max providing stability, support, and a strong family foundation. Their weddings, both the London civil ceremony and the Greek island celebration, were widely covered by UK media and lifestyle magazines.
Public Image and Privacy
Unlike many celebrity spouses, Max prefers to stay out of the spotlight. He is not publicly active on Instagram or Twitter, and most of his appearances in the media are through Binky’s accounts or official event photography. This choice has helped him maintain a work-life balance and protect his family’s privacy, especially for his children.
Max Fredrik Darnton Net Worth
While Max has never publicly confirmed his exact net worth, industry estimates and company records suggest that it is in the range of £2 million – £5 million GBP. His income sources include:
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Profits from Fredriks and other business ventures.
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Dividends and investments from startup funding.
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Returns from lifestyle and beverage brand ownership.
This wealth allows him and his family to enjoy a comfortable lifestyle, including luxury travel, property investments, and the ability to pursue further entrepreneurial projects.
Future Plans and Ventures
Max continues to focus on expanding his business portfolio, particularly in the areas of executive recruitment, consumer goods, and sports ventures. His strategic investments in both traditional and modern industries suggest that he is building a diversified wealth base for the long term. It is likely that he will continue to grow Fredriks internationally and expand his influence in the venture capital space.
Conclusion
Max Fredrik Darnton is more than just the husband of a TV star—he is a self-made businessman, investor, and dedicated family man. His career demonstrates a blend of strategic thinking and entrepreneurial spirit, while his personal life reflects strong values of love, commitment, and privacy. As he continues to expand his ventures and nurture his family, Max’s story serves as an example of how business success and family life can thrive together.
