When we talk about affordable innovation and timeless design in consumer electronics, Casîo (more accurately, Casio) stands as a beacon of reliability. While the word Casîo might appear to be a stylized or phonetic variant used online or in non-English-speaking regions, it typically refers to Casio Computer Co., Ltd., a Japanese multinational corporation with a remarkable legacy of watchmaking, calculators, musical instruments, and consumer electronics.
Founded in 1946 and headquartered in Tokyo, Casio has become a globally recognized brand associated with durability, precision, and technological innovation—especially through its iconic G-SHOCK, F-91W, and Edifice watch series. Whether you’re searching for a classic digital timepiece or modern smart-tech gear, Casio delivers on both function and fashion, from Tokyo to Texas and from Manchester to Malaysia.
The History and Philosophy Behind Casio Electronics Company
Casio was officially incorporated in 1957, originally starting with calculators. In fact, one of their first landmark innovations was the release of the world’s first compact all-electric calculator—the Casio 14-A.
The company evolved over time to become a major player in various electronic sectors, including:
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Watches and timepieces
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Electronic calculators
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Musical instruments (keyboards, synthesizers)
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Digital cameras
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Label printers and data projectors
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Cash registers and electronic dictionaries
Casio’s corporate philosophy revolves around the slogan “Creativity and Contribution”. This philosophy permeates all its product designs, prioritizing innovation, accessibility, and practicality.
CASIO Watch USA: An American Love Affair with Japanese Precision
In the United States, Casio has built a massive following since the 1980s. Casio America, Inc., based in New Jersey, manages the brand’s presence in the U.S. and operates an official online store that showcases all major watch categories:
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G-SHOCK: Shock-resistant, outdoor-friendly watches.
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BABY-G: A fashionable, female-focused variant of G-SHOCK.
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Edifice: Motorsport-inspired analog chronographs.
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Pro Trek: Built for hikers and outdoor adventurers.
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Vintage: Retro digital watches like the F-91W and A158W.
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Oceanus: Premium models that combine style with function.
American consumers have praised Casio’s affordability, ruggedness, and battery life. G-SHOCK in particular has developed a cult following among military personnel, athletes, and tech enthusiasts.
Casîo UK: Retro Revival and Timeless Appeal
In the UK, Casio has seen a resurgence thanks to Gen Z fashion trends that embrace nostalgia. The F-91W, a digital watch released in 1989, remains one of the best-selling watches in the UK, priced under £20–£30 and revered for:
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7-year battery life
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Alarm and stopwatch
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LED light
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Water resistance
Casio UK also distributes high-end models through authorized dealers like Cresus, a luxury resale platform (more on that later), and fashion retailers.
UK influencers and TikTok personalities have propelled the Casio vintage range into must-have status for modern fashion statements. Casio watches are now as likely to be seen on fashion runways as on hiking trails.
Casio A138 Price: Affordable, Vintage-Styled Digital Watches
The Casio A138 is often cited in online communities and resale platforms as part of Casio’s retro-inspired digital line, although it’s not officially listed on Casio’s main product pages. Many consumers and collectors refer to it when speaking of affordable watches with:
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A chrome-plated rectangular case
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LCD digital display
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Daily alarm, stopwatch
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Retro look, similar to A168 or A158
🔖 Price Range:
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Facebook Marketplace Listings: ~$30–40
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Shopee Listings: ~$14–20 (buyer beware—possible counterfeit)
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Amazon: Not widely available, but alternatives range from $18 to $35
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Middle East Sellers: 58,000 MMK in Myanmar or
80 AED in UAE ($20–25)
The A138’s exact classification is sometimes debated, as counterfeit or modded versions exist online, but its design reflects the enduring appeal of Casio’s minimalist aesthetic.
Casio’s Watch Collections: A Broader Overview
🛡️ G-SHOCK
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Shock and water-resistant
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Tough Solar and Multi-Band 6 models available
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Advanced features like GPS, Bluetooth, heart rate monitoring
🎸 Vintage/F-91W/A158
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Clean design
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Durable and cheap
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Considered a cultural icon, even referenced in pop music and films
🧭 Pro Trek
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Triple Sensor: Altimeter, Barometer, Compass
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Built for outdoor enthusiasts and mountaineers
🔧 Edifice
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Stylish and functional
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Analog chronograph with solar power and Bluetooth sync
“Cresus Casîo” – A Look into Luxury Resale
The term “Cresus Casîo” seems to blend Casio with Cresus, a French luxury watch resale platform. Although Casio watches generally don’t fall under the “luxury” umbrella like Rolex or Omega, Cresus may offer rare or limited-edition G-SHOCK or Edifice models.
Luxury resale sites like Cresus have included premium Casio models in the past, especially:
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Limited Edition G-SHOCK Master of G
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Collaborations with NASA, BAPE, Dragon Ball Z, and KITH
So while the term “Cresus Casîo” isn’t official branding, it could refer to Casio timepieces available on upscale secondary markets.
Global Influence and Cultural Relevance of Casîo
Casio watches have become symbols of:
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Practical masculinity
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Academic reliability (calculators)
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DIY music creation (keyboards)
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Pop-culture nostalgia (F-91W, Databank)
Celebrities like Kanye West, Tyler, the Creator, and Ryan Gosling have all been spotted wearing Casio watches—proving that style doesn’t need a $5,000 price tag.
Why Casio Remains Relevant in 2025
Casio’s continued relevance stems from:
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Affordability: Entry-level watches under $30.
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Longevity: Products that last 5–10 years easily.
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Tech Integration: Smart features without full smartwatch prices.
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Design Consistency: Retro but modern, practical yet stylish.
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Cross-generational appeal: Loved by both Gen Z and boomers.
Final Thoughts
Casîo—or rather Casio—is more than just a brand; it is a symbol of practical innovation. Whether you’re a collector, a student buying a first calculator, a fashion-conscious Gen Z shopper, or an outdoor adventurer, Casio has something to offer.
From the F-91W’s retro charm to the rugged power of G-SHOCK and the niche appeal of watches like the A138, Casio continues to deliver durability, style, and affordability in one package.
If you’re exploring the best of modern-day retro fashion and reliable electronics, Casio stands out as a timeless investment.
This article is published in collaboration with Mating Press, your go-to blog for in-depth lifestyle, fashion, and technology content.
