Alexandra Felstead: From Chelsea Star to Entrepreneur and Mother

Alexandra “Binky” Felstead is a celebrated British television personality, entrepreneur, and author best known for her appearances on the reality series Made in Chelsea. Over the years, she has become a household name, admired for her charm, authenticity, and resilience. From her early days in the spotlight to her current role as a mother of three, Binky’s story is one of professional success, personal growth, and entrepreneurial ambition.
This detailed article explores who Alexandra Felstead is, her children, her spouse Max Fredrik Darnton, her career journey, her business ventures listed on Companies House, and other fascinating aspects of her life.
Who is Alexandra Felstead?
Alexandra Felstead was born on 14 June 1990 in London, England. Affectionately nicknamed “Binky,” she became one of the original cast members of Made in Chelsea, a reality TV show that premiered in 2011. The series followed the glamorous yet drama-filled lives of wealthy young Londoners, and Binky’s down-to-earth nature quickly made her a fan favorite.
She stayed on the show for several seasons, where her life, relationships, and friendships unfolded for viewers. Her candid personality and emotional openness resonated with fans, setting her apart from many of her co-stars. While Made in Chelsea was her launchpad to fame, Alexandra has since built a strong personal brand beyond reality TV, entering the world of business, authorship, and lifestyle entrepreneurship.
Alexandra Felstead’s Early Life and Education
While Alexandra keeps much of her childhood private, she grew up in a supportive family environment in London. Her upbringing was comfortable, with her parents instilling in her values of independence and determination. She attended private school and later explored a career in the fashion and entertainment industry.
Her nickname “Binky” reportedly came from her parents and has stuck with her ever since, becoming her professional persona.
Rise to Fame: Made in Chelsea
When Made in Chelsea began airing on E4 in 2011, Binky was part of the original cast. The show quickly gained a loyal following for its mix of glamour, romance, and high-society drama. Alexandra’s genuine demeanor stood out in an environment often criticized for being overly polished.
Throughout her time on the series, viewers saw her navigate friendships, heartbreaks, and career changes. She also became known for her impeccable style, often featured in fashion magazines and celebrity blogs.
Her popularity on the show opened doors for media appearances, brand collaborations, and business ventures. She eventually decided to leave Made in Chelsea to focus on her personal life and growing family.
Alexandra Felstead’s Children
Binky is the proud mother of three beautiful children, and motherhood has played a central role in her life over the last several years.
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India Elizabeth Felstead-Patterson
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Born in June 2017, India is Alexandra’s first child with her former partner and fellow Made in Chelsea star Josh “JP” Patterson. Her birth was featured on Made in Chelsea, marking a milestone moment in the series and in Binky’s life.
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Wulfric “Wolfie” Alexander Fredrik Felstead-Darnton
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Wolfie, Binky’s first son, was born in 2021, marking her first child with husband Max Fredrik Darnton.
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Wilder Felstead-Darnton
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The youngest member of the family, Wilder, was born in April 2023. Binky has openly shared her joy and challenges of being a mother to three young children, often posting family updates on her social media.
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Her motherhood journey has inspired her involvement in wellness and parenting-related projects, helping other parents navigate the early years with their children.
Alexandra Felstead’s Spouse: Max Fredrik Darnton
Binky’s love story with Max Fredrik Darnton began in 2019. The couple met in London, and their relationship quickly blossomed. Max proposed in September 2020, in a heartfelt moment that included Binky’s daughter India—he even asked India for her blessing before proposing.
They tied the knot in July 2021, holding an intimate ceremony with close friends and family. Their marriage has been a steady and supportive partnership, with both prioritizing family life while balancing work commitments.
Max is a businessman with a background in finance and property, and although he keeps a relatively low public profile, he has occasionally appeared alongside Binky at public events.
Career Beyond Television
While Made in Chelsea brought her fame, Alexandra’s career has expanded into multiple sectors:
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Author: She released her autobiography Being Binky: My Life in Chelsea, giving fans a closer look at her personal journey and life lessons.
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Brand Collaborations: Binky has worked with numerous fashion, beauty, and lifestyle brands, often as a social media ambassador.
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Media Appearances: Beyond Made in Chelsea, she has appeared on reality TV specials, parenting programs, and lifestyle shows.
Alexandra Felstead on Companies House
Alexandra has leveraged her media influence into successful entrepreneurial ventures. Official records from Companies House list her as a director in several active businesses:
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MAMABEING LTD – A company focused on wellness and lifestyle products and services for mothers, reflecting her personal passion for parenting and fitness.
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MAMABEING FIT LTD – A business centered on physical fitness programs and resources for new mothers.
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BINKY FELSTEAD LIMITED – Her personal brand company, likely managing her media appearances, brand deals, and related commercial projects.
These ventures demonstrate her ability to transition from television to business, creating income streams outside of entertainment.
Alexandra Felstead’s Net Worth
While exact figures vary, Alexandra’s net worth is estimated to be around £1.4 million. Her wealth comes from:
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Television earnings from Made in Chelsea and other appearances.
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Book sales from Being Binky.
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Brand endorsements and influencer partnerships.
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Profits from her entrepreneurial projects listed above.
Personal Life and Public Image
Binky maintains a positive public image, balancing her celebrity status with relatable content on motherhood and lifestyle. She frequently uses Instagram to share candid moments, whether it’s a glamorous event, a family outing, or the reality of sleepless nights with a newborn.
Her openness has made her a role model for many young women who admire her ability to navigate public life while prioritizing her family’s well-being.
Legacy and Continuing Influence
Alexandra Felstead’s journey from reality TV star to businesswoman and mother showcases her adaptability and resilience. She has successfully managed to keep her career relevant while stepping into new roles that align with her personal passions.
Whether she’s inspiring other mothers, promoting her fitness initiatives, or supporting charitable causes, Binky continues to be a prominent figure in British media and lifestyle culture.
Conclusion
From her debut on Made in Chelsea to her flourishing life as a mother and entrepreneur, Alexandra Felstead embodies the modern blend of celebrity and business savvy. Her story is one of growth, reinvention, and dedication to family, proving that reality TV fame can be a foundation for a lasting and meaningful career.